The IDF at IDFA 2023

According to an analysis of nearly 1 billion iOS non-organic app installs in Q1 2023, 27% have an IDFA — that is, they were attributed by ID

IDFA is an Apple iOS feature that identifies a user's mobile device You can use Privacy & messaging to show your users an IDFA

idfa android IDFA 922 75 949 , IDFA 922 75 595 and IDFA 2687 49 35 3 HGS , ' Tochnit Daleť , 10 Mar 1948 , IDFA 922 75 595 and 922 75 949

idfa Different UUID from IDFA and IDFV · UUID from IDFA ( () ) will remain same for all